PrescriberPoint

Challenge
To be the one stop shop for prescribing information, forms, and tools to get patients on therapy for over 35,000 branded, generic, and OTC drugs.
Role & Responsibility
I lead research, product design, and user testing for the following 0-1, net new features that went to production: brand PDP’s, dosage & administration, drug label, interactions checker, pa forms finder, specialty pharmacy, financial assistance, patient education, coverage restrictions & step therapy, rep directory, rep QR code check in, sample eligibility, and PrescriberAI.
Deliverables
Product Design
,
UX Research
,
Data Storage
,
Branding
,
Clickable Prototype
,
Concept Testing
,
Consumer Journey
,
Data Research
,
Design Q&A
,
Design Language System
,
Design Review
,
Email Design
,
Design Sprint
,
Iconography
,
UX Wireframes
,
UX Copy
,
UX Canvas
,
UX
,
User Testing
,
User Research
,
User Funnel
,
User Flow
,
Usability Testing
,
Unstructured Data
,
Sitemap
,
SEO
,
Segmentation
,
RxCUI
,
Responsive Design
,
Product Led Growth
,
Market Research
,
Year
2021
Technologies Used
Figma
Google Maps
SEMRush
Illustrator
Photoshop
PubMed
DailyMed
Google Search Console
Google Analytics
Google Tag Manager
Jira
Lottie
Miro
User Testing
Split
Slack
COMPANY
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