My product philosophy emphasizes the importance of iteration velocity, asserting that moving swiftly, even if it leads to mistakes, is far more beneficial than the detrimental impact of moving too slowly. It insists on designing with measurable business Key Performance Indicators (KPIs) in the forefront, as stories without such focus can create design and technical debts, granting competitors an advantage.
Iteration velocity matters more than anything
You will mess up when moving fast, but the damage of moving too slow is far greater.
Design for business
Story’s without measurable business KPI’s create are anchors. They create design & tech debt that gives your competitors an edge.
Design SMART
Small, Measurable Achievable, Relevant and Time Bound. Following a SMART model allows you to accurately identify dependency’s and time box your work.
Be effective, then efficient
Do not overthink 0 to 1, 1 to 2, or 3 to 10. You need to experience hand to hand combat before you can strategize from from the hill.
Repurpose research for GTM
Every question asked during research is a SERP or social opportunity. Early on, find ways to transform you research questions & results into GTM assets. Publish early and often.
Solve for 7
Getting a 7 NPS to 8 is the most important metric to focus on. These are the users who want the product to succeed but probably aren’t willing to make the switch yet.
Obsess over your target early adopters
Product lead success depends on the quality and promptness of their feedback. Make it easy for them to provide feedback, have their voice heard, and take action.
Unfair data acquisition strategy
Everything we do is data. We invest to curate data and then we sell it. Our 6 month alpha should be positively compounding.
No dead ends
There should be a true / false story on deck for each story that gets groomed. Engineering start and finish dates should be applied to both.
Finish the swing
We will be held accountable for iterating not just shipping version 1.0. Getting something out the door is fun, but it’s critical to measure how well that thing did.
